MINISITE + MEDIA
DESIGN + DEV
Bodogfight brings mixed martial arts action, and the task was promote the upcoming PPV with a mini-site, banner ads and a series of quiz-type games.
Excellent image assets provided. Black, gold and red combination was used to bring out the exclusivity and fierceness of the event. As Design Lead, it was important to keep the project's art and design cohesive.
The entire project comprised of a rich and design-heavy body of creative work which also included weekly contest pages, standard but high-impact banner ads and a screensaver with all fighters.
The project also proudly won Silver and Bronze at the 2007 Digital Marketing Awards in Canada. Via Engine Digital.
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