• systemzero5
  • Build the Block
  • METAVERSE
    REALITY SHOW
    2023

    CREATIVE DIRECTION

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  • The first-ever reality show set in a custom-built studio in the metaverse where 12 x Web3 start-ups go head to head and pitch to esteemed industry judges.

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  • SG+UK teams tackled the groundbreaking 6-episode campaign with collective heart and spirit, reflecting the mindset of Web3 natives: risk-taking, tech-savvy, visionary.

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  • Binance: Build the Block Title Sequence
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  • Won Gold at The Drum Awards 2024. Via This is Tommy.

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