• systemzero5
  • Build the Block
  • Client: Binance

  • METAVERSE
    REALITY SHOW
    2023

    CREATIVE DIRECTION

  • Binance: Build the Block Title

  • The first-ever reality show set in a custom-built studio in the metaverse where 12 x Web3 start-ups go head to head and pitch to esteemed industry judges.

  • Binance: Build the Block Trailer
  • Binance: Build the Block Excerpt
  • Binance: Build the Block Key Art
  • Binance: Build the Block Screenshot

  • SG+UK teams tackled the groundbreaking 6-episode campaign with collective heart and spirit, reflecting the mindset of Web3 natives: risk-taking, tech-savvy, visionary.

  • Binance: Build the Block Screenshot
  • Binance: Build the Block Screenshot
  • Binance: Build the Block Title Sequence
  • Binance: Build the Block Screenshot

  • Won Gold at The Drum Awards 2024. Via This is Tommy.

  • Binance: Build the Block Screenshot
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